Exhibiting for the first time? Are you out if ideas on how to stand out? We have a few tips to maximize your experience.
- Decide what goals you have for the fair. It can be anything from new contacts and sales to customer care and PR.
- Design your stand so the visitors easily recognize you.
- If you want activities in your booth, decide on something that fits your brand and reinforce your message.
- Prepare your stand personnel – set aside 1-3 hours a week prior to the fair to create a plan for how you can get as many good meetings as possible.
- Remember that this fair is about the opportunity to discover new trends, do business, build important relations network and strengthen the industry together.
- Remember that this fair is about the opportunity to discover new trends, do business, build important relations network and strengthen the industry together.
- Follow up on all contacts you have made at the fair.
- Visitors who receive a quick response from the exhibitors at a fair are often pleasantly surprised. Take the chance to exceed their expectations.
Good luck!
